Welcome

FireUps has been specializing in countertop marketing solutions since 2008

helping stone fabricators, countertop installers, and surface professionals grow their businesses through smart, performance-driven digital strategies. With deep industry knowledge, FireUps focuses on turning real projects into high-value content that drives organic search visibility, qualified leads, and long-term brand authority. Our approach blends SEO, Social, SEM, local market targeting, conversion-focused websites, and ongoing optimization—built specifically for the countertop and stone industry, not generic contractors.

Generating over $20,000,000 per year in sales for our partners

FireUps combines deep marketing expertise with real-time sales intelligence. Through our insight into the inner workings of sales teams—powered by Spark Lead Manager—we’re able to adjust strategies on the fly, optimize lead flow, and continuously improve conversion performance. This tight integration between marketing and sales ensures smarter decisions, faster adjustments, and measurable growth where it matters most: revenue.

With over 1,000 first-page search rankings

and hundreds of websites, blogs, and brands built and managed, Fireups is a seasoned SEO expert with a proven track record. Our experience goes beyond rankings alone—we understand how search visibility connects to content strategy, user intent, and real business growth, delivering SEO that drives consistent traffic, leads, and long-term authority.

We are evolving our solutions with Ai,

bringing everything together into a powerful, integrated package designed to launch, scale, and optimize your business. By combining intelligent automation, data-driven insights, and proven marketing systems, Fireups delivers a smarter foundation for growth—built to adapt, improve, and perform in real time.